R.J.
I've never heard of it, but we do snowboarding on groomed slopes and hiking/climbing backcountry. Skiing isn't something I do... but it makes me doubtful it's a good brand, because if you google it Polar Edge ski stuff doesn't flood the screen. But, as I said, I'm not a skier, so I could be wrong.
For backcountry we're super brand loyal to OutdoorResearch (check out any national geographic and you'll se the OR logo all over the place in their photographs). For snowboarding we do a combo of:
UnderArmor
OR
Burton
Patagonia
SmartWool