Hi K.,
My son is right at the same stage as yours. He's 11 1/2 months and we are trying to phase out the babyfood too. As some people have already said, I started by putting whatever we were having for dinner in the blender, but keeping it chunky still. It also seemed that some meals were easier to try new food at - like lunch time he's more patient and willing to try new food than at dinner. So I only serve him what I know he'll eat at dinner and I keep trying to introduce new foods at lunchtime. Keep taking ideas from other moms as far as what new foods to try. Sometimes I feel like I just kind of forget what else is out there besides cheerios! Also try to serve it different ways - like canned green beans vs. steamed fresh ones. Some babies prefer one over the other The fingerfoods my son likes the best are soy hotdogs, avacado, grapes, cantaloupe, sweet potato, edemame, animal crackers, whole wheat goldfish, steamed baby carrots, zucchini, chopped up meatball, & ravioli. The no-fail food that he'll always eat if he throws everything else on the floor is yogurt and applesauce. And as another mom mentioned, as long as he's gaining weight he's eating enough. If you're concerned about his iron count, the pediatrician can do a quick blood test the next time you're there.
Hope that helps!
K.