D.N.
It sounds like he is a very visual person--prefers movies but then critiques them and so must see the detail and such in them. Plus he talks about being a chef so that is very visual and hands on versus being in front of a computer or something all day. My bro has never been into reading for anything except what had to be done. He is an electrician, doing really well and is also very hands on and will see things that others miss, give detail about things, etc. He was also an average student, espectially with reading.
It is possible that he does not consider recipes to be reading per se.
BTW, I love to read but have never even picked up the Harry Potter books.